Soulmedia
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Soul Media is a full-cycle media production house specializing in large-scale commercial, image, and serial projects.
To develop a strong and modern brand for a production studio that would reflect its key values: scale, professionalism, and a creative approach with 'soul'.
We created a bold and minimalist typographic logo that encapsulates the entire brand philosophy. The wide, monumental typeface of the word 'SOUL' symbolizes a 'broad soul' and the scale of the projects the studio works on. Contrasting with it, the framed 'MEDIA' speaks to professionalism and focus on the final product.
Soul Media received a powerful and versatile identity that fully corresponds to the status of a serious production studio.